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Tuesday, January 5, 2010

The Right Way To Sell Yourself At Work

Well, not quite. The more time I spend in the workforce, the more I realize that my aversion to self-promotion can limit my career. I can't assume that people will notice when I do my job well.

Like it or not, self-promotion is part of responsible career management.

Actions don't always speak louder than words.

Building a strong personal brand isn't about telling people how great you are. It's about showing people how great you are.

Create a Word document to keep track of your achievements. Every time you accomplish something, jot down an entry. Include what you did and why it was important. When possible, show how that achievement helped your company. Include positive comments that other people have made about your work. Review your "brag bag" before sitting down for your performance review. In doing so, you may actually be helping your boss. "At this time of absolute chaos in the workforce, bosses are often doing two or three jobs instead of one," says Peggy Klaus. "They don't have the bandwidth to remember what you do every day." Plus, bosses like good news. Klaus says that when you have a great success at work, you should send your boss a short, enthusiastic e-mail with the news.

If you work hard, you need to make sure that people notice. Be proud of yourself, even if you don't look like Tom Cruise.